Love It is now open in the Regent Arcade on the Ground Floor.

The independent ladies wear specialist focusses on French and Italian fashion with stunning dresses and wardrobe essentials, as well as a large selection of handbags and scarves.

Love It is the only official stockist of Robell trousers in Cheltenham, and also stocks fashion brands which include N Willow, Adini, Capri and Hippocamp.